The preparations for MEDICA 2021 medical trade fair and the concurrently held COMPAMED 2021 international event for medical technology suppliers are in full swing. The events, taking place at the fairgrounds in Düsseldorf, Germany, are scheduled for November 15 – 18, 2021.
Due to the increased need for consultation as a result of the pandemic, the exhibitor registration phase has been extended until the beginning of May, immediately followed by the hall planning phase.
Numerous start-up companies will again present themselves at MEDICA 2021 since the trade fair has been the catalyst for many success stories over the past few years. The MEDICA START-UP PARK has established itself as a central meeting point for the creative start-up scene, where start-ups can participate at attractive conditions.
Hybrid Restart
As a result of the pandemic, Messe Düsseldorf is significantly expanding its digital offers, which also applies to MEDICA and COMPAMED. The digital offers will be expanded and combined with the live on-site program. This is not “new territory” for the team but the logical further development of a concept that has been successfully implemented for years, according to a media release.
“For many years, our wide-reaching medical technology industry portals have been the first port of call for the health industry. Here and via social media, we provide current industry information and document trends using a variety of media channels all year round, 24/7.
“Exhibitors can present themselves and their products in online showrooms and live web sessions or get in touch with customers during the trade fair using the Matchmaking app. Now, we’re taking the next step.”
— Christian Grosser, Director of Health & Medical Technologies at Messe Düsseldorf
Online or a Special Experience On-Site
Based on the experience with the events held completely virtually in November 2020 due to the pandemic (but still drew a total of 45,000 unique users and 405,000 page views), program components that are in high demand will be offered both online and on-site and will be accessible and viewable via a simply structured ticketing system.
This also applies to the forums which are integrated into the themed segments of the trade fairs, such as the MEDICA CONNECTED HEALTHCARE FORUM (including the MEDICA Start-up COMPETITION and the Healthcare Innovation World Cup), MEDICA HEALTH IT FORUM, MEDICA TECH FORUM, MEDICA LABMED FORUM and the MEDICA ECON FORUM, organized by Messe Düsseldorf and the Techniker Krankenkasse (TK, a German health insurance fund).
At COMPAMED 2021, the following forums are on the schedule: the COMPAMED HIGH-TECH FORUM by IVAM with its special focus on microtechnology and nanotechnology and the COMPAMED SUPPLIERS FORUM by DeviceMed, which reflects the entire field of development and manufacturing.
These highlights will be accompanied by a stage program in the center of the trade fair. Ticket holders can follow the lectures and discussions live via the MEDICA and COMPAMED portals.
With regard to the accompanying conferences and congresses, there is also a choice between on-site or virtual participation, the release continues.
For further information on visiting or exhibiting at MEDICA and COMPAMED 2021, contact Messe Düsseldorf North America.
[Source: Messe Düsseldorf North America]
