ChangeCX, a full-service omnichannel firm specializing in innovative solutions for retailers and brand manufacturers, announces a strategic partnership with eSSENTIAL Accessibility (eA), an Accessibility-as-a-Service digital accessibility platform.
With this partnership, ChangeCX will provide its customers accessible and inclusive digital experiences across all channels, leveraging the capabilities of eA’s all-in-one digital accessibility platform and its team of technical and legal experts.
“The most successful retailers today—and beyond—will be the ones who prioritize an inclusive customer experience, and our partnership with eSSENTIAL Accessibility is another example of this commitment,” said Austin Lowry, Chief Strategy Officer at ChangeCX. “eA’s solution equips us to work accessibility earlier into our design process, delivering to our clients a more cohesive customer experience, enhancing their SEO, and ensuring their digital content reaches the largest possible audience.”
If a digital experience is not created to accommodate users with disabilities, they may experience a barrier that prevents them from engaging with a site as intended. Prioritizing digital accessibility removes these barriers, creating a more enjoyable experience for every user. It also reduces the risk of an ADA-related digital accessibility lawsuit, according to a media release.
“We’re proud to partner with ChangeCX and support a shared commitment to deliver accessible digital experiences across every online channel,” said Spiro Papathanasakis, Co-Founder & CSO at eSSENTIAL Accessibility. “Our work together will help ChangeCX transform the digital solutions they create for their clients, better supporting the customers they serve.”
[Source(s): ChangeCX, PR Newswire]