Fall River, Mass-headquartered SwimEx Inc announces in a media release that it has launched a new website, logo, and tagline featuring the company’s new branding.

According to the company, this new branding includes a new tagline, “Life in Motion,” that embodies the company’s goal to help keep people moving forward to enhance and transform their lives. It also features a new logo that the release notes was chosen to represent the strength of the SwimEx product line, the athlete in everyone, and the power of water to help people remain healthy and strong.

“Our new branding represents the company’s vision of the future and our goal to remain progressive while still offering the best aquatic products in the industry,” says SwimEx President Suzanne Vaughan, in the release.

“We are thrilled with the updated look and confident it will help us continue to raise awareness of aquatic therapy and fitness and its positive benefits for rehabilitation, fitness, and well-being,” she adds.

For more information, visit SwimEx Inc.

[Source: SwimEx Inc]