Bridgestone America Inc (Bridgestone) announces new partnerships with Challenged Athletes Foundation, Adaptive Sports Program of Ohio, and Amputee Blade Runners as part of its efforts to support the Paralymic Movement.
The partnerships, which are partially funded by the Bridgestone Americas Trust Fund, aim to support athlete grants and sports programs in local communities.
Also a Worldwide Paralympic Partner, Bridgestone’s support for these three organizations aim to strengthen the company’s commitment to the mission of the Paralympic Movement by championing adaptive athletes, increasing accessibility to sport, and advancing diversity and inclusion education in local areas where Bridgestone operates.
Through these partnerships, Bridgestone also aims to leverage its extensive engineering and materials science expertise to explore opportunities to help advance equipment and technology for adaptive athletes, the company notes in a media release.
“Bridgestone is proud to support these three important organizations to foster more accessibility and inclusivity in sports, society and the communities where we operate. We believe in the power of sport to excite and unite people of all backgrounds and abilities, and we are inspired by the mission of the Paralympic Movement and its incredible athletes who help us continuously reimagine what is possible when you never stop chasing your dream.”
— Paolo Ferrari, CEO and president, Bridgestone Americas
The support for CAF, ASPO and ABR aligns with Bridgestone’s ‘Our Way to Serve’ corporate social responsibility commitment, which focuses on three key pillars of Mobility, People and Environment, per the release.
[Source(s): Bridgestone Americas Inc, PR Newswire]
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