Over the course of seven years, Age Safe America has trained professionals in eight countries and has become one of the most recognized brands in the burgeoning Aging-in-Place industry, earning the respect of families, thought leaders, healthcare professionals, national associations, governmental agencies, entrepreneurs, non-profits and Fortune 100 companies. By effectively raising the awareness, value, and necessity of a comprehensive senior home safety assessment, Age Safe America has developed a unique market segment and certification all its own.
As one part of a very busy year, the Senior Home Safety Specialist was officially registered by the United States Patent and Trademark Office (USPTO) as a Certification Mark. In addition, the Senior Home Safety Specialist (SHSS) course had its 3rd revision; along with a newly designed CERTIFIED SHSS emblem that all graduates may use on marketing collateral and social sites. The new emblem along with USPTO registration has stepped up industry and consumer recognition of the credential. Incorporation of the Senior Home Safety Specialist certification into a nationally-recognized Occupational Therapy Doctoral Degree program curriculum even further demonstrates professional acceptance of the course.
This year saw further partnering with leading franchise organizations in the mobility equipment and home services markets; as well as home care, home health and hospice providers to train staff for implementation of comprehensive home safety assessments to improve outcomes, market positioning and differentiation.
“Age Safe America would like to thank all the passionate professionals, organizations, associations, governmental agencies, partners, students, and collaborators that have trusted our organization for certification, training, and consulting services over these last 7 years,” stated Steven Bailey, Founder/Managing Director of Age Safe America LLC.
The Aging in Place Home Safety Advisor coaching program also had a recent re-launch. This targeted training offers the tools and real life marketing strategies many are looking for to effectively engage this growing market. This program can significantly facilitate the success of individuals and companies that are looking to enter this market or grow an additional revenue stream to secure their place in the $7 trillion Aging-in-Place longevity economy.
Age Safe America, Director of Education Fritzi Gros-Daillon conducted many targeted webinars and workshops in the past year. She shared vital information on home safety, fall prevention and aging in place for the AARP, NRMLA reverse mortgage professionals, national MA plan provider members, national real estate companies, and county level aging agencies.
After 5 years, a re-do of the often referenced “Grab Bars are the New Seat Belts” campaign is being coordinated to coincide with our new Grab Bar training course expected out next month. Both these initiatives will Increase consumer and professional usage of the Age Safe Services Registry, requesting home services, from safety assessments to grab bar installation, and home modifications.
“As the pandemic drove people inside and shifted the national perspective on aging in place for all generations, the need for this information has exploded. Families looking to create multigenerational living and people deciding to make their current home into their forever home are reaching out to trained professionals in the senior services and home modification industries for advice and guidance”, said Fritzi Gros-Daillon, Co-Founder/Director of Education for Age Safe America LLC.
[Source(s): Age Safe America LLC, PRWeb]
