Cerebral Palsy Alliance Research Foundation (CPARF) launches its third annual STEPtember campaign in the United States to raise funds and awareness for cerebral palsy research.
STEPtember, which runs from September 3 through September 30, is a global movement that began in Australia in 2010 and went international two years later. It aims to challenge participants to take 10,000 steps a day — or perform 40+ exercises to reach that total — for 28 straight days.
Teams of up to four people each from not only the US and Australia but also France, Turkey, Canada, The Netherlands, New Zealand, and Singapore will compete against one another to move the most and raise the most money. Participants can also track their progress and compete against their team, their organization, and others around the world.
CPARF seeks to surpass last year’s best-ever event, which raised $1.3 million and featured 13,000 participants, it notes in a media release.
Proceeds from CPARF’s STEPtember will fund US-based research projects to find new treatments for cerebral palsy, discover ways to prevent it, and, ultimately, find a way to cure it.
The event features Justin Gallegos, Nike’s first pro athlete with cerebral palsy, as its US STEPtember Ambassador.
Karen Baird, the business administrator at Nexstar’s WAVY TV-10 in Norfolk, Va, is on one of nine teams at her station so far, and she’s thrilled that more people will be signing up, the release continues.
“We’re so excited,” she says, because “raising funds is important [and] raising awareness is priceless.” She’s motivated to take part because her stepson has cerebral palsy.
Additional organizations with employees signed up to step it up include UBS, Kirkland & Ellis LLP, PwC, FTI Consulting, Ipsen Group, and Katten, per the release.
For more information and to participate, visit STEPtember.
[Source(s): Cerebral Palsy Alliance Research Foundation, PRWeb]